‘ROOTZ’ ZINE.

As a collective, we immersed ourselves in the captivating realm of youth culture and fashion. 'Rootz' embarks on a journey exploring the profound influence of subcultures on mainstream fashion, with a keen focus on urban youth movements that have emerged in London. From the gritty energy of Grime to the free-spirited ethos of the rave scene, and the echoes of the hippie movement intertwined with the vibrancy of hip-hop, our exploration unveils a tapestry of diverse influences.

Within the realm of counterculture, we dissected notions of dissolution and rebellion against the established societal norms, where individuals seek alternative paths of living while embracing their innate individualism. It's a defiance against the conventional, a rejection of conformity in favor of anti-establishment ideals.

Our quest delved into the intricate relationship between fashion and self-expression, intertwined with the music that ignites and fuels it. Through thorough research and intimate interviews with individuals identifying with various subcultures, we unraveled the profound role fashion plays in shaping personal identities.

This photo-book serves as a visual narrative, capturing the raw essence of London's youth culture. From the oversized tracksuits emblematic of the Grime scene to the hip-hop-inspired double-denim ensembles reminiscent of the Madchester era, and the whimsical allure of flowing skirts and tie-dye shirts embraced by hippies and ravers alike. Our exploration uncovers the symbiotic bond between music and fashion, with our subjects drawing inspiration from specific genres and artists to curate their distinctive styles. It becomes evident that music and fashion intertwine seamlessly, serving as potent mediums for self-expression and identity assertion.

'Rootz' offers a glimpse into the vibrant tapestry of youth culture in the UK, spotlighting the profound impact of subcultures on mainstream fashion. By delving into the narratives behind the garments, we aspire to foster a deeper understanding and appreciation for how young individuals utilize fashion and music as vehicles for self-discovery and societal defiance.

My roles: Zine editor, and extensive anthropological research, which extends into the world of journalism.